Clouds and Famous Fashion Designers

Berndnaut Smilde clouds

I have a thing for clouds at the moment. I’m totally in love with them. Some days they’re so freaking beautiful I have to look away. I’ll be driving around in the car looking at them, swearing at them in disbelief, wondering how such things could exist. So the cloud works of Dutch artist Berndnaut Smilde obviously fascinate me. He has teamed up with Harper’s Bazaar magazine to photograph famous fashion designers with his clouds.

The photographer Simon Procter captured the cloud/fashion designer project for Harper’s Bazaar..

cloud and karl lagerfeld

Fashion designer Karl Lagerfeld with the Berndnaut Smilde cloud.

Israeli fashion designer Alber Elbaz

Israeli fashion design Alber Elbaz and the cloud.

clothes designer Donatella Versace

Fashion designer Donatella Versace with the Berndnaut Smilde cloud.

Dolce & Gabbana cloud

The Dolce & Gabbana  design duo. Stefano Gabbana and Domenico Dolce with a cloud.

Berndnaut Smilde says..

The presence of the cloud is almost like a personality as it takes on a different shape and size each time depending on what the space needs. Having an actual human there was like bringing two personalities together – it was interesting to see how each designer reacted to the cloud.’

See his full interview on the Harper’s Bazaar website here. See more of the Dutch artist’s cloud works at his website here.

About Dion

Australian artist and observer of things.. all kinds of things. I like a wide variety of art, from the weird and wonderful to the bold and beautiful.. and everything in between.


  1. God paints with colors that no one else has. I’m often jealous of how He does his sunsets and sunrises…what technique, what emotion!


  1. […] Dutch artist Berndnaut Smilde creates these magical clouds and Harper’s Bazaar placed a bunch of famous fashion designers next to […]

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